Did you know, that leads generated through inbound marketing cost 61% less than leads generated through outbound marketing. So let’s break this down. What is inbound marketing? Inbound marketing is when you create a blog post, an article, or a video, and you upload it to your website or to YouTube or some other platform. And your prospect finds that video or blog p
Did you know, that leads generated through inbound marketing cost 61% less than leads generated through outbound marketing.
So let’s break this down.
What is inbound marketing?
Inbound marketing is when you create a blog post, an article, or a video, and you upload it to your website or to YouTube or some other platform.
And your prospect finds that video or blog post reads it and then starts to watch more and more of your content.
Because they’re searching for answers that your content is solving for them in their buying process.
They’re hunting for content.
That is how you generate a lead through inbound marketing.
Now outbound marketing is when you go and interrupt someone to tell them about your business or offer.
In this video, I explain why inbound marketing leads are 61% cheaper than outbound leads.
