If real estate agents want to be successful at finding listing leads on Facebook, they need to get their offer right. The offer is so important to get prospects clicking on the ad and filling out their details including phone number. A weak offer will mean no one will click on your ad and you […]

Facebook is perfect for real estate agents. Facebook’s targeting features allow real estate agents to show their Ads to only their perfect prospects. There are four primary audiences real estate agents can show their ads to: 1. Home Owners Facebook allows agents to target home owners in their local area. For example, an agent can choose to […]

There are a few common marketing activities most real estate agents complete on a regular basis. They are letterbox drops, door knocking, networking events and cold calling. These activities are an important activity for many agents that consistently deliver new clients. The problem with these activities is they are not scalable. They all require a […]

Real estate agents should be running both listing ads and buyer ads on Facebook. Capturing listing leads is more complex than buyers leads, so you should spend most of your time, energy and money trying to attract listing leads. Listing leads are the lifeblood of every real estate agency. I believe Facebook is the #1 place […]

There are so many voices today telling real estate agents how to market their services online. There are so many platforms and tactics to choose from. It is easy to get confused and do nothing. In today’s video, I explain a simple strategy which will benefit real estate agents in the short term as well […]

Real estate agents love letterbox drops. They are a staple in real estate marketing. In today’s video I explain why Facebook Ads are a better marketing strategy than letterbox drops. There are four main reasons. Facebook Ads Are More Reliable Facebook Ads are just so much more reliable than letterbox drops. There are many factors […]

Many real estate agents have started using Facebook Ads to reach new prospects in their local area. Some are setting up and running their own Facebook campaigns, and many are having early success. But Facebook has a steep learning curve and requires a bullet proof strategy to maintain consistent great results. Six components make up […]

Facebook is the best marketing platform on the planet. Yes, it is a big call, and I don’t say it lightly. In my career, I have tried many marketing platforms to generate leads and convert them into sales. Facebook is like no other because I have never been able to generate the number of leads, […]

Facebook has rolled out it’s free Find Wifi service across the world. This service allows Facebook users to find free wifi hotspots as they travel. It is an opt-in service for businesses. Businesses with free wifi have to register their service on the platform so users can find it when they search. Some larger companies […]

When running Facebook Ads, you need to create a page on your website for a prospect to land on when they click on the ad. This page is called a landing page. There are two ways to build a landing page: Create a new page on your website. For this, you will need to access […]