Does your website deliver a consistent flow of hot prospects to your business on a weekly basis? Are you able to convert those prospects into new clients within a period of days or weeks? If the answer is “No” to either of those questions, then you don’t have a Sales Driven Website (SDW) Your website…
Getting started with Facebook Ads is easy. Anyone can create a post and promote that post for a few dollars. Doing so will often get you a few more views, even some likes, clicks and shares. I call this Level 1 Facebook Effectiveness. If you apply some strategy before you run your first add you…
There is one main reason that most real estate agents struggle to generate new home listings using Facebook Ads. Facebook is unlike any other marketing platform on the planet today, there are over 1.4 billion people who spend around 20 minutes per day on the site. The opportunities to connect with homeowners who are ready…
Does your website generate new qualified leads for your business? Most websites are pretty much useless. Most business websites are like online brochures and business owners don’t even expect to generate new business from their website. They just see it as a “should have” not a “must have”. If you have one of these white elephant…
Having high quality images for your landing pages, Facebook Ads or website is one of the best ways to attract the readers attention. But how do you find free stock images? Most people are visual and stunning photos will get their attention quicker than the best written copy. Much of Instagram’s success if due to…
I spent the day today at Ikea with my family. We went with one purpose. To buy a desk for my home office. I looked online and I found one that suited. With the mini van packed with 4 enthusiastic boys and the wife we headed off in search of a desk. So we get…
Some think internet marketing is their lottery ticket to a better life. If you are a professional marketer it is your ride down easy street to win more clients with little effort. If you are an entrepreneur it is your shortcut to creating a passive income while sipping pina coladas on a beach in Brazil….
Firstly, don’t just try out Facebook Ads. If you do you will surely spend money and see no return on investment. In other words, you will spend money and get nothing back. This is the experience of most people who “try” Facebook ads. Facebook is the #1 platform for generating leads online cost effectively. Sadly…
Forget views, likes, comments, shares, connections and other metrics everyone is telling you are important. The only metric you should care about is sales. You need to only ask one question, “Does this marketing campaign generate sales for my business?” If not, then burn the strategy. Stop eating your time, energy and cash. Find a…
